You got to start with WHO!
Really understanding WHO you are!
Not WHO your family, society, business coaches or partners think you should be, but who you remember and KNOW yourself to be - deep in your bones!
Only you can give yourself permission to go there.
To be fully awake as YOU!
Some say start with Why, but if you start with WHY - you might not be taking authentic action. Which leads to inauthentic relations.
You might get stuck on a hamster wheel or in a ground hog day loop.
You might be taking action from a ‘should’ place and end up burned out.
I ‘should’ do this because that’s what’s ‘right’ in business, or society or my family.
If you take action with any ‘should’ - you shouldn’t!
Rather - You BE it!